Why Kenyan farmers need insurance

Friday, April 17, 2026

Home Tags Businessinsightsafrica

News

Why Kenyan farmers need insurance

Staff Writer - October 2, 2024

For any businessperson, the success of their biashara is a source of pride and joy. However, beyond that, their...

MOST POPULAR

Approximately 20 participants drawn from various East African Community (EAC) countries are set to take part in the inaugural cohort of the Diploma in International Trade for Trade Promotion Organisations (TPOs) in the region. The International Trade Centre (ITC), in collaboration with the Chartered Institute of Export and International Trade (CIOE&IT) recently launched the Diploma in International Trade for TPOs with the EAC with support from the European Union (EU) through the EU-EAC Market Access Upgrade Programme (MARKUP II). This flagship programme, running under MARKUP II from 2023 to 2027, is designed to strengthen the capacity of TPOs across the EAC to better serve micro, small and medium-sized enterprises (MSMEs) and unlock new opportunities for sustainable intra-African and EU-Africa trade. The course will provide cutting-edge knowledge and tools to enhance export competitiveness, boost employment, and ultimately improve livelihoods across the region. Miyoba Lubemba, Senior Programme Officer at the International Trade Centre underlined the importance of this milestone: “Trade is one of the most powerful drivers of inclusive growth and opportunity. By investing in the skills of trade promotion professionals across the East African Community, we are directly strengthening the backbone of MSMEs who fuel our economies. This diploma is more than a learning journey — it is a catalyst for transformation, jobs, and a more connected, competitive Africa.” The Diploma in International Trade represents a bold step towards building stronger institutions that can guide businesses to compete effectively in regional and global markets. By equipping TPOs with the right expertise, the programme contributes directly to the EAC’s economic growth agenda and supports the vision of deeper regional integration and sustainable trade partnerships. The launch marks not only an educational milestone, but also a strategic investment in the future of trade one where African businesses thrive, markets expand, and prosperity is shared more widely across the region. About the SME Trade Academy The SME Trade Academy is the online learning platform of the International Trade Centre. It offers over 100 online courses on trade and trade-related topics. Currently, the e-learning platform has recorded over 600,000 individual enrolments in its courses and issued over 90,000 certificates of completion. The courses are designed for entrepreneurs, business-support organizations, government agencies, students, and trade professionals looking to expand their knowledg

Diploma in International Trade Launched for Trade Promotion Officials in East...

September 26, 2025

“Today, as in the past, you are part of Africa’s transformation”...

September 16, 2024

KCB bank profits up Ksh 40.8B

March 16, 2023

Finsco Africa’s Impact on WRC 2025: Empowering Women and Driving Growth

March 26, 2025

HOT NEWS

Executive Corner

Kenyan E-Logistics Start-up expands to the Nigerian market

Lifestyle

Absa Kenya, Melanin Kapital partner in lending startups

Gadgets

Bean farmers taste the first fruits of Contract farming

Executive Corner

Norway increases contribution to EU Emergency Trust Fund for Africa

EDITOR PICKS

Sending money to Canada has been harder than it should be. Wire queues, unpredictable fees, days of uncertainty, whether you’re supporting family in Ontario, paying a Canadian contractor, or settling a business invoice. Starting today, Grey (https://Grey.co) users can send Canadian Dollars directly to any Canadian bank account, arriving in minutes via Interac for $3.00, or the next business day via bank transfer for $2.50. No percentage fee. No wire delays. Canada is home to one of the world’s most diverse diaspora populations, with communities from Nigeria, India, the Philippines, and other emerging markets deeply connected to their homes. The corridor has been dominated by legacy services that charge $15-30 on a typical $500 transfer and settle in days. Grey's flat fee and Interac delivery address both problems at once. The Interac integration matters more than the price. Interac is the payment rail built into the daily financial life of virtually every Canadian bank account holder, the same network used for everyday domestic payments. When Grey settles through Interac, the transfer doesn’t enter a wire queue. It moves the way domestic payments do: fast, confirmed, and predictable. Recipients don’t need a new app or account. The money arrives at the bank, where they already have an account. "Canada kept coming up. From Lagos to Mumbai to Manila, our users had someone in Canada they needed to pay, but no good way to do so. Expensive wires, slow settlement, no certainty. We fixed that,” said Idorenyin Obong, CEO and co-founder of Grey. The service supports all Canadian banks for both personal and business accounts and joins Grey's local-currency transfer network across 170+ destinations. Users can send from USD, EUR, GBP, or NGN balances, with individual transaction limits of $10,000 CAD and business limits of up to $100,000 CAD via bank transfer. Grey holds a Money Service Business license from FINTRAC in Canada and FinCEN in the USA.

Grey Connects the Africa-Canada Money Corridor With Instant Transfers via Interac

April 17, 2026

Liquid C2, a business of Cassava Technologies, a global technology leader, has launched Africa’s first Partner Experience Centre powered by Google Cloud in Johannesburg, South Africa. The state-of-the-art facility is designed to empower partners and resellers to move beyond traditional distribution, providing the immersive, hands-on environment needed to architect and deploy cloud and AI solutions tailored specifically to African market needs. Through the Centre, partners will be onboarded to a structured journey that guides them in securing official Google Cloud accreditation and certification. Beyond technical training provided by both Liquid C2 and Google, the centre will also serve as a collaborative hub, allowing them to work alongside specialist engineers to architect bespoke solutions. Once finalised, these solutions will be brought to market through Liquid’s robust distribution network. This expansion not only opens new commercial avenues for partners but also acts as a catalyst for high-value job creation and the rapid maturation of Africa’s technology ecosystem. The Partner Experience Centre provides the partner and reseller ecosystem in Africa with direct access to enterprise-grade technologies such as Gemini Enterprise, and the "Gemini Playspace" for rapid AI experimentation. It also provides specialist expertise to prototype, test, and scale digital solutions in real-world environments. The centre is a testament to Liquid C2’s commitment to strengthening its role within the partner ecosystem in Africa, as it supports partners in overcoming infrastructure constraints, skills gaps, and complexity barriers that often slow digital transformation efforts across the continent. As demand for advanced digital capabilities grows, the Partner Experience Centre serves as an innovation hub where enterprises, startups, academic institutions, developers, and public-sector stakeholders can co-create locally-relevant solutions, fostering a sense of shared progress and community across Africa. The facility also provides industry-specific platforms tailored to sectors including financial services, healthcare, and retail. These platforms demonstrate how AI-enabled solutions can reduce operational risk, improve efficiency, enhance customer engagement, and unlock new growth opportunities across African markets. “At Cassava Technologies, we believe the future of Africa’s digital transformation will be shaped through strong ecosystems that combine global innovation with local infrastructure and expertise,” said Ziaad Suleman, Senior Vice President, Cassava Technologies and CEO, South Africa & Botswana. “The Partner Experience Centre powered by Google Cloud creates a practical environment where organisations can explore, test, and scale solutions that deliver real business value. By combining our infrastructure, expertise, and continental reach with Google Cloud’s advanced technologies, we are helping to democratise access to AI and cloud capabilities for enterprises across Africa.” “This is a pivotal moment in our commitment to Africa’s digital future,” said Tara Brady, President, Google Cloud EMEA. “The Partner Experience Centre is a testament to our belief in the power of a strong partner ecosystem. By combining our advanced AI capabilities, including our Gemini models, with Liquid C2’s localised expertise, we are not just building a facility; we are building a hub for innovation that will empower businesses, create jobs, and deliver the benefits of digital transformation to every corner of the continent.” The collaboration will focus on three core pillars of transformation: Accelerated Partner Enablement: The centre acts as a dedicated Proof-of-Concept (PoC) hub designed to dismantle historical market barriers. It provides localised training, hands-on technology interaction, and business support, leveraging Liquid’s capabilities to offer local currency billing and credit to manage financial complexity for resellers. AI and Technology Innovation: A primary focus is empowering partners to build and deploy advanced AI solutions. The facility features a dedicated "Gemini Playspace & AI Solutions" to certify technical staff, alongside integrated "Solutions Pods" where partners can demonstrate complete technology stacks to win complex enterprise bids. Economic Growth and Job Creation: The partnership is a direct investment in Africa’s tech workforce. By strategically broadening the partner network, the initiative will foster deep, localised expertise and act as a catalyst for new economic opportunities, creating a significant ripple effect of job creation for certified engineers and other tech professionals across the continent. As a business of Cassava Technologies, Liquid C2 has always been at the forefront of bringing cutting-edge digital technologies to African businesses, both directly and through its partner ecosystem. This first-of-its-kind Partner Experience Centre is yet another milestone that reflects the company’s commitment to partnerships that leverage its continental footprint to serve a broader base of organisations. Aligned with this, Cassava continues to expand digital inclusion across Africa through its integrated portfolio of connectivity, cloud, cyber security, and digital solutions, ensuring that a broad spectrum of organisations, regardless of size or sector, can access and benefit from advanced technologies, thereby enabling more inclusive participation in Africa’s digital economy.

Liquid C2 launches Africa’s first Google Cloud-powered Experience Centre to accelerate...

April 16, 2026

Incomedia (www.Incomedia.eu) is excited to announce its participation in Gitex Africa 2026, the leading trade fair for technology and innovation hosted in Marrakech, Morocco, from April 7th to 9th. The power of AI in a no-code webisite builder for businesses and entrepreneurs As Africa’s digital economy accelerates, and millions of small and medium-sized businesses are looking to go online, Italian software company Incomedia is taking the opportunity represented by Gitex to introduce WebSite X5 to African businesses, entrepreneurs, and startups. The tool is an all-in-one website and e-commerce builder designed to simplify and speed up the creation of online businesses. A key innovation is the integrated AI assistant MagicSite, which helps users generate complete and easily customizable websites through a simple conversation. Expanding WebSite X5 presence in Africa Within the last few years, Incomedia has been expanding its network in the African market such as Ivory Coast, Kenya, Niger or South Africa and contributed to the digital transformation in this area. Following this successful trend, Incomedia is actively expanding its presence across Africa and is looking to collaborate with local distributors, digital agencies, training centers and government institutions involved in digital transformation. Join Us at Gitex Africa 2026 “Digital access should not be complex or expensive”, says Federico Ranfagni, CEO of Incomedia. “Our goal is empowering African entrepreneurs to launch and grow their businesses online, unlocking new possibilities across the continent.” Visitors and partners can meet Incomedia at: GITEX Africa 2026 Hall 20 – Stand B-56 (Italian Area) The team will provide live demos and explore partnership opportunities across African markets.

Incomedia presents no-code digital growth tools at GITEX Africa 2026

April 15, 2026

Third Africa Islamic Finance Forum Confirmed for Nigeria March 2018

March 23, 2018

EABL signs lease deal for office space in upcoming Garden City...

March 14, 2018

Facebook Introduces Messenger Rooms and More ways to connect

April 27, 2020

Tag: businessinsightsafrica

Why Kenyan farmers need insurance

MOST POPULAR

Diploma in International Trade Launched for Trade Promotion Officials in East...

“Today, as in the past, you are part of Africa’s transformation”...

KCB bank profits up Ksh 40.8B

Finsco Africa’s Impact on WRC 2025: Empowering Women and Driving Growth

HOT NEWS

Kenyan E-Logistics Start-up expands to the Nigerian market

Absa Kenya, Melanin Kapital partner in lending startups

Bean farmers taste the first fruits of Contract farming

Norway increases contribution to EU Emergency Trust Fund for Africa

EDITOR PICKS

Grey Connects the Africa-Canada Money Corridor With Instant Transfers via Interac

Liquid C2 launches Africa’s first Google Cloud-powered Experience Centre to accelerate...

Incomedia presents no-code digital growth tools at GITEX Africa 2026

POPULAR POSTS

Third Africa Islamic Finance Forum Confirmed for Nigeria March 2018

EABL signs lease deal for office space in upcoming Garden City...

Facebook Introduces Messenger Rooms and More ways to connect

POPULAR CATEGORY