Equity Bank has been celebrated as the most admired financial brand at the 14th annual Brand Africa100, Africa’s Best Brands rankings. This recognition underscores Equity’s unwavering commitment to driving financial inclusion and socioeconomic progress in Kenya.
Compared against its peers across the continent, Equity also scoopedthe top spotin Africa,
coming ahead of South Africa’s Standard Bank, Absa and FNB.
The BrandAfrica |100 Africa’s Best Brands, rankings, unveiled at the Capital Club in Nairobi,
celebrate thepower andresonance ofAfrican brands. The study, conductedby BrandAfrica
in partnership with Gina Din Group, highlights the growing influence of homegrown brands in
shaping the continent’s narrative and driving its economic prosperity.
Commenting on the recognition, Equity Group MD and CEO, Dr. James Mwangi, said,
“Equity Bank’s consistent recognition as a leading brand in Kenya and beyond is a testament
to itsunwaveringcommitmenttoitscustomersandcommunities. Thisrecognitionmotivates
us to further our mission of transforming lives through driving financial inclusion and
sustainable development across the African continent that delicately balances profits, people
and planet.”
Equity was also ranked among the most admired brands doing good for society, environment
andpeople.TheannouncementcomesontheheelsofEquityGroup’srecentlaunchofits
2023SustainabilityReport,whichdetailstheinstitution’sevolved”tri-engine”approachto
sustainability. This holistic model focuses onSocial, Economic, Nature, and Environment,all
workinginunisontodriveasustainablebusinessmodel.ThisstrategyreinforcesEquity’s
dedicationtonotonlyprovidingfinancialservicesbutalsocreatingapositiveandlasting
impact on the communities it serves.
Equity’s legacy ofresilience, agility, and self-disruption hasbeen instrumental inits success.
By consistently providing relevant and innovative products and services, proactively
engaging stakeholders, and embracing new ways of working, Equity has solidified its
position as a leader in the financial services sector.
