OVER 450 MARSABIT HOUSEHOLDS TO BENEFIT FROM CLEAN WATER ACCESS THROUGH AIRTEL MONEY KENYA AND KENYA RED CROSS SOCIETY PARTNERSHIP

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Airtel Kenya has crossed the 24 million subscriber mark through its network campaign as expansion plans continue. This achievement, highlighted in the latest Communications Authority of Kenya (CA) sector statistics report, reflects growing public trust in Airtel’s commitment to serve all Kenyans, from urban centres to the most remote parts of the country. Speaking during the launch of the ‘Na Bado Tunagrow’ network coverage campaign, Airtel Kenya Managing Director Ashish Malhotra spoke on Airtel’s commitment to prioritising innovation to meet the changing needs of customers. “We are deeply humbled by the support of over 24 million customers who continue to believe in us. This is not the destination, it is part of a longer journey. We are committed to Kenya, and whilst we have made huge investments, our mission of enriching lives and driving progress is still not done,” said Airtel Kenya Managing Director, Ashish Malhotra. Over the years, Airtel has steadily and heavily invested in the country to better serve Kenyans. The investments span network, customer care touch points and distribution infrastructure. Through Airtel Money, the company has also endeavored to bridge the financial inclusion gap in the country with its financial services offerings. Courtesy of the rapid Airtel network expansion in the North Eastern region of the country last year, Kenyans in the underserved areas of Mandera, Wajir, and Garissa can now access connectivity and digital opportunities. “With the recent upgrade of our Airtel Money platform, which brings speedy, reliable, and innovative services, we are seeing more Kenyans trusting us with their financial needs and we continue to improve as we promote financial inclusion,” said Malhotra. The ‘Na Bado Tunagrow’ campaign is a reflection of Airtel’s ongoing journey driven by the trust of its customers and the belief that every Kenyan deserves access to reliable and modern digital services. “This is a thank you to every Kenyan who has supported our journey. We are not done. We will continue to grow, improve, and serve; Na bado tunagrow,” Malhotra concluded.

More than 450 households in Marsabit town are set to benefit from the installation of a borehole, dubbed the Karantina water project, implemented by Kenya Red Cross Society and funded by Airtel Money Kenya Limited.

Located in Marsabit town, Saku sub-county, the project aims to improve access to safe, clean, and reliable water for families affected by drought in Northern Kenya. Besides drilling the borehole, the project involved essential infrastructure works such as the construction of masonry tanks, extending pipelines, constructing watering troughs and kiosks, and installing prepaid meters to ensure sustainable water management for both households and livestock.

Speaking during the commissioning event, Marsabit County Deputy Governor Solomon Riwe lauded the project’s efforts and called for the community to safeguard the water project.

“We thank Airtel Money Kenya and the Kenya Red Cross Society for the continued interventions in Marsabit County aimed at building resilience and offering relief. I urge all residents who will benefit from this initiative to take good care of this water project, as we are the immediate beneficiaries. Red Cross and Airtel Money have played their part, let’s play our part by safeguarding the water,” he said.

Alongside the Karantina borehole, the partnership has also rehabilitated four water sources in Loosuk, Lojorin, Bendera, and Loltulele in Samburu County, further enhancing access to safe and reliable water for drought-affected families in Northern Kenya and benefiting over 1950 households.

 “Airtel Money continues to grow, and we are witnessing more Kenyans trusting in our services. As we grow, it is imperative for us to grow with the communities that we serve through transformational initiatives such as the Karantina water project. We trust that this borehole will be a source of health, opportunity, and dignity for this community. Our commitment is not only to enable seamless financial transactions but also to empower communities,” said Airtel Money Kenya Managing Director Anne Kinuthia-Otieno.

In 2022, Airtel Money Kenya Limited donated KES 50 million to the Kenya Red Cross Society in support of the government-led response to the devastating effects of the drought that affected over 5.1 million people across the country.

“We thank Airtel Money for this partnership and for their continued support of Kenyans. Moving forward, we should engage as stakeholders on sustainable ways to efficiently utilize water projects such as irrigation initiatives,” said Kenya Red Cross Society Governor Hon. Geoffrey Korir.

Kenya continues to grapple with economic water scarcity, with only 15% of the nation’s water resources fully developed. In Northern Kenya, where rainfall is unpredictable and droughts are frequent, access to clean water remains one of the most pressing development challenges.

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