Coca-Cola Central, East and West Africa franchise has been named as the sole beverage sponsor for the 50th edition of the Barclays Kenya Open Golf tournament, that started today at the Muthaiga Golf Club.
Through its premium water brand Keringet, Coca-Cola will provide beverages for professional and amateur golfers, as well as the hundreds of golf fans expected to attend the week-long golf tournament at the par 71 golf course.
Speaking during the handover of the Kshs 3.5 million sponsorship to the Kenya Open kitty, Coca-Cola’s Marketing and Asset’s Manager- Central East and West Africa, Andrew Alovi said, “We are proud to once again be part of this prestigious tournament that marks the beginning of the European Tour Golf tournament. Marking the Golden Jubille celebration is especially significant because it is testimony of the great value Kenya has given to golf. We are here to support and cheer the golfers by providing our beverages to quench their thirst as they participate in the tournament.
This year Kenya Open is one of the most lucrative tour in the European tour qualifier after raising its prize fund to Kshs (€500,000) to mark the 50th edition of the prestigious tournament. It is also one of the longest-running African events on the European circuit, attracting some iof the best golf players from all over the world.
The tournament has played a huge role in showcasing the country to the international community and across the globe and marketing Kenya as a golf tourism destination of choice.
